Measure how fanbases spend with brand partners
Leveraging anonymized debit and credit card spending data, the days of justifying your partnership investments with "top of funnel" or "brand awareness" are over.
Leverage real time debit and credit card spending from 125M cardholders
Measure revenue gained from sports partnerships
Make smarter investment decisions
Schedule a demo to get a complimentary custom research report
Don’t just take our word for it
There's a better way to
measure partnerships.
By leveraging real-time debit and credit card spending data.
Use survey data or rely on foggy estimates of media valuations.
We've been conditioned to accept soft metrics like social media impressions or media values as the barometers of success. They hint at potential, whisper promises of engagement, and dance around the actual impact on revenue.
Not real time
Doesn't tell the whole story
Small sample sizes
Use real time debit and credit card data to measure actual ROI.
CastMetrics doesn’t just estimate or suggest; we reveal. By harnessing the power of debit and credit card transaction data, we illuminate the true path your fans take from the stands to the storefront.
Near real time
Gain edge over competitors
Negotiate from a place of power
Everything you need to gain an edge
But don't take our word for it. We'll let the product do the talking.
Measure the ROI of Your Sports Partnerships
The first time in history, get insights into the revenue driven from sports partnerships.
Benchmark Against Other Teams & Leagues
You can finally see, with unparalleled clarity, how partnerships compare to other investments you've made and the tangible value they bring.
Understand the Categories Your Fans Spend in the Most
Get unparalled insight into the categories your fans spend in and power your go-to-market efforts.
Measure Loyalty and Retention
Understand how often customers are coming back to your partners. Understand their spending habits and brand loyalty.
Gain Local Market Insights
Understand how your local market spends in certain categories compared to your fans.
Get setup in three easy steps
It's never been easier to get started and gain an edge.
Schedule a Demo
We use this time to understand your use cases and business needs.
Customize Solution
We develop a customized solution that meets your goals and objectives.
Set up Dashboard
We will start to collect the data you need and populate your dashboard with insights.
Something happened to sports partnerships.
Hey everyone-
I'm Wyatt, the CEO here at CastMetrics.
Sports partnerships get a bad rap, but they shouldn’t. Partnerships are a treasure.
It feels great to go to a game with someone you care about, and share a local partnered beer. Or try a new tequila you enjoy. Or participate in the stadium bingo with your kids. Sports partnerships bring people together.
And that used to be enough, but with market downturns, mass layoffs, and brands holding onto their marketing dollars closer than ever, measuring impact on their bottom line became mission critical.
Measuring success has always been viewed in obscurity by the smoke and mirrors of survey data and media valuations.
We've been conditioned to accept soft metrics that hint at potential, whisper promises of engagement, and dance around the actual impact on revenue.
But it's time for a change.
CastMetrics doesn’t just estimate or suggest; we reveal. We illuminate the true path your fans take from the stands to the storefront with debit and credit card transaction data.
These are the kinds of insights that turns guesswork into certainty, transforming how you perceive and value sports partnerships.
With CastMetrics, the days of justifying your investments with "top of funnel" or "brand awareness" are over.
We don't deal in maybes. We deal in definites. Real revenue, real results, real ROI.
CastMetrics is our love letter to sports partnerships, and we’re sending it to a major league team near you.
Wyatt Mayham, CEO, CastMetrics
Switch to CastMetrics in 24 hours or less
Consumer insights shouldn't be in a black box. With CastMetrics, you can finally get the data you need to gain a competitive edge.
Friendly support
Gain access to over 5% of all USA spend
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